eva

EVA Academy

Challenges

E.V.A. came to us with two main challenges. The first challenge was to expand their audience across Egypt and Gulf countries. The second was to create a new and improved website to provide a better user experience for their students and their parents.

Solutions

To address the challenges, we crafted a multi-channel marketing campaign targeting specific audiences in Egypt and Gulf countries, with messaging tailored to resonate with potential customers. Additionally, we designed a new user-friendly website for E.V.A based on user research and integrated an online payment gateway. We also implemented a cross-marketing strategy with other educational entities to extend the brand’s reach and attract new customers.

Results

The comprehensive marketing campaign, website redesign, revamped social media presence, and cross-marketing initiatives all contributed to a substantial increase in E.V.A’s online presence and student enrollment. Within just six months, website traffic soared by 70%, social media followers grew by 60%, and student enrollment rose by 50%. The improved website user experience also saw a 30% decrease in bounce rates and a 40% increase in average time spent on the site. Cross-marketing efforts successfully facilitated new customer acquisitions and extended E.V.A’s reach across Egypt and Gulf countries.

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