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Sesame Club

Sesame Club

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Social Media Marketing

Challenges

Sesame Club, a nursery and kindergarten, faced challenges with an inconsistent social media strategy, ineffective content creation, and underutilization of media buying. Their graphic design was outdated, and they required a comprehensive digital approach to increase enrollment and improve parent engagement.

Solutions

Using insights from our research, we transformed Sesame Club’s digital presence with a user-friendly, search-engine-optimized website and an engaging social media strategy. We produced promotional videos showcasing the nursery’s amenities, educational programs, and dedicated staff. Additionally, we created informative content, such as blog posts, infographics, and videos, to further highlight the nursery’s strengths. Our targeted media buying strategy optimized their ad spend across platforms, ensuring maximum ROI and reaching the right audience effectively.

Results

Our strategy for Sesame Club delivered measurable results, with significant increases in both enrollment and revenue. The promotional video campaign and targeted social media efforts boosted brand awareness and extended Sesame Club’s reach, reinforcing its position as a leader in the industry. The revamped website, along with a strengthened social media presence, enhanced online visibility and improved search engine optimization. These efforts successfully expanded Sesame Club’s reach and further solidified its market standing.

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