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Challenges

The client aimed to create a standout Ramadan marketing campaign that would make a splash amid the many ads during the season. The agency’s task was to craft a campaign that would capture the target audience’s attention and leave a lasting impression.

Solutions

The agency’s team created a unique Ramadan campaign focused on storytelling, highlighting the themes of giving and its impact. Using a mix of videos, animations, and graphics, the content was engaging, informative, and visually appealing. The campaign maintained a consistent visual identity across all social media platforms.

Results

The marketing campaign was a success, driving a significant increase in engagement and reach on social media. It was well-received by the target audience, generating positive feedback and boosting brand awareness. The campaign improved the client’s perception and effectively stood out during Ramadan, meeting the goal of making an impact among the many ads.

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